Subscriptions Customers are your most valuable customers.
Why would you not reward them the most?

The blunt way is "subscribe and save 15% forever." The memberr way is smarter: test Store Credit, goodies, pause-save offers, and loyalty perks by subscriber segment with the Rule Engine.

400+ brands use memberr to replace blunt discounts with smart rewards

Most subscription apps manage billing. memberr helps you manage behavior.

1 Rule Engine

decides which subscriber gets which incentive, when

1 brand currency

Store Credit works across subscriptions, loyalty, upsells, and referrals

15 min

to launch your first smart subscription incentive flow

A/B-tested

save, activation, loyalty, and reactivation flows instead of guessing

"
If someone is loyal enough to subscribe, your job is not to make them cheaper. Your job is to make staying feel smarter.

Arne Wüllner

CEO, memberr

Subscription Rule Engine

Stop rewarding every subscriber the same way.

The blunt way is "subscribe and save 15% forever." The smart way is choosing the right incentive for the right subscriber moment.

Use the Rule Engine to decide who gets Store Credit, a free goodie, a pause-save offer, early access, or no extra incentive at all — and A/B-test it automatically.

Most subscription brands guess.
memberr tests.

Blunt world

Blunt discounting is poison for subscriptions.

Giving every subscriber the same permanent discount is not a retention strategy. It is a margin leak on autopilot.
  • Your most committed customers often pay for convenience, not because they need 15% off forever
  • Blanket subscriber discounts train your best customers to anchor on the lower price
  • memberr replaces one-size-fits-all discounts with incentives matched to subscriber stage and intent
Woman pouring a supplement into her hand
Smart world

Make the subscription worth it instead of making it cheaper.

Reward loyal subscribers with value that reinforces your brand: Store Credit, freebies, early access, VIP treatment, or a smarter save flow.
  • Store Credit gives subscribers a reason to stay without eroding your price integrity
  • Goodies, early access, and VIP perks feel like appreciation instead of apology
  • The right incentive depends on the subscriber, not on a fixed discount banner
Woman holding a yoga pose in warm sunlight
Right incentive. Right subscriber. Right moment.

Use the Rule Engine across the full subscriber lifecycle.

The Rule Engine turns subscriptions from a static offer into a system that adapts by moment, segment, and test result.
  • Test activation incentives before the second order instead of discounting by default
  • Run save flows for pause intent, skips, or cancellation signals without manual support work
  • Reward loyal subscribers and reactivate churned ones with A/B-tested incentives
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One brand currency

Connect subscriptions to the rest of your retention system.

Subscriptions should not live in a silo. memberr connects them to loyalty, referrals, and post-purchase upsells through one brand currency.
  • Use the same Store Credit balance across subscriptions, loyalty, post-purchase, and referrals
  • Reward a subscriber in one touchpoint and let them redeem that value in another
  • Build retention around a unified system instead of stitching together discount apps
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Smart incentivesA/B testedHigher AOVLess discountingHigher marginsBuilt for Shopify

Cancellation prevention tests and personalizes retention offers to minimize churn.

Build a subscription program people stay in for the right reasons.

See how memberr helps you increase retention, reduce churn, and replace permanent subscriber discounts with smart incentives. Setup is fast, migration is supported, and the logic compounds over time.

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